5 Customer Support Metrics for Startup Growth

5 Customer Support Metrics

After reading Intercom on Customer Support, I thought it would be a great time to shine a light on a less glamorous growth tactic — stellar customer support. “The number one reason customers quit is because they believe the company no longer cares about them.” — Intercom The 5 Key Customer Support Metrics According to Des… continue reading

The Psychology Behind SaaS Startup Pricing

SaaS Startup Pricing

All SaaS startups all have the same problem – they charge people to use their products but need lots of customers to cover the costs of developing their product. In other words, they need a pricing strategy. It can be the difference between a potential and a recurring customer. Here are a list of best practices to… continue reading

The Secret to Customer Success in SaaS Startups

While you can have 100s of customers signing up for your app every day, those same customers can leave just as fast.  Effective customer success helps makes your customers happier, keeps them on for longer and is the foundation for your startup’s hyper growth. But first things first… What is customer success? “a proactive, holistic, and organization-level approach that… continue reading

How do you act on all that Product Feedback?


Over the past few years, I’ve become totally convinced that being as close to your users as possible (via minimum viable products, feedback mechanisms, etc.) greatly *increases your chances for product success*. However, once you have a decent sized user base you immediately run into the problem of what do with all that feedback. *The… continue reading

Better for Whom?


We looked at all the products in the space and thought, “We can do it better”. So we did. – most founders It’s a common refrain, and I suppose this is what all founders should think! After all, if your product is inferior in every way to even one incumbent product, why do it at… continue reading

5 Smart Ways to Resurrect your Customers

Business Cartoon #6311 by Andertoons

Retaining your customers is essential if you want to grow your business in a sustainable way. Obviously having a great core product helps a lot with retention but remember that additionally to the core of your product there are many simple things you can do to make your product more valuable and engaging. An easy… continue reading